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Isabel Plana: Helping Pets Live Longer, Happier, Healthier Lives

Isabel Plana: Helping Pets Live Longer, Happier, Healthier Lives
Isabel: Our mission at Nia is to help pets live longer, healthier, and happier lives. To do this, we're focusing on managing chronic conditions through telehealth and technology solutions. We're starting with canine obesity, which is a significant driver of many health challenges dogs face today. We often see overweight dogs in social media labeled as "cute" or "adorable", but the sad reality is overweight dogs live two years less than dogs at a healthy weight, are 70% more likely to develop comorbidities such as canine diabetes or osteoarthritis, and are less happy overall. As a dog mom myself, I want my dog to live a happy life for as long as possible, and through Nia we're making this a reality for pet parents across the country.