Angela: Cheers for the invite, Spiffy! At Sports Innovation Lab, we know fans. We analyze fan data to help sports organizations understand who their fans are and how technology is changing their behavior, at scale. When I started this company with my co-founder Josh Walker, we set out with a mission of making the sports industry a better version of itself. Our team works toward that mission every single day by putting in the work to discover the insights that drive decisions that will create more equal, accessible, affordable, sustainable, inclusive, innovative, and technologically-savvy fan experiences.