João Pedro Thompson: Financial Access and Literacy for Brazilian GenZ
João: GenZ represents one-third of the Brazilian population, and is the first digitally native generation. However, most GenZers don't have access to financial services or a bank account and are cash-based. They’re also much more independent financially than previous generations, yet don’t know anything about personal finances. Z1 initiates Gen Z on their financial journey with an independent account linked to a card where they can send, receive, and spend money while learning about financial literacy.